Securing Executive Buy-In and Budget

It’s one of the most frequently asked questions from People Leaders: How can I get executive buy-in and budget on my initiatives? That’s because while many company leaders expect high-performing, happy employees, investment in culture-building and employee development can be difficult to articulate and secure.

Ben Serio, Co-Founder and Managing Partner of Serious Capital, shares strategies for proving the business case for your initiatives and highlight the reasons why investment in people and culture is imperative.

Key takeaways for you in this guide:

  • How to plan for success when approaching executive leaders for buy-in
  • How to design and present the business case by connecting your initiatives to company strategy
  • How to reassure executives in their investment by creating a plan to measure your initiative’s success

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